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JH&RE '08
Jordan Hotel & Restaurant
Supplies & Catering Equipment Exhibition
Radisson SAS Hotel,
Amman
April 17-19, 2008
Jordan Tourism Industry is growing rapidly
 The tourism sector is considered to be one of the most
important sectors in Jordan's economy, constituting
10.5% of GDP in 2005, and grew at a CAGR of 7.9% during
2001 to 2005. Jordan is a destination with many iconic
tourist attractions, such as Petra, Wadi Rum, and the
Dead Sea. Tourism has been also a major driver of the
real estate market in Jordan as well with many projects
under construction coming up shortly in the tourism
sector. Total tourist arrivals in the Middle East region
stood at around 38.4mn in 2005, accounting for 4.8% of
the world's total tourist arrivals. Jordan accounted for
7.8% of total tourist arrivals in the Middle East region
in 2005, which grew by 4.7% on a year on year basis. All the figures point out that tourism in
Jordan has been growing at a steady rate. The total
number of tourist arrivals in Jordan grew at a CAGR of
7.5% during the four years from 2002 to 2005. The
number of nights occupied grew at CAGR of 16.7% during
the same period, while the number of rooms grew at CAGR
of 17.6%. Occupancy rates in Jordan's hotels stood at
48% in 2005 up from 32% in 2002.Employment in the
tourism sector also grew at a CAGR of 11.3% during the
same period indicating the upbeat activity in the sector
Tourism Drives Hotels & Restaurants Industry
 Tourism,
with $1.44 billion of revenue in 2005, has revitalized
not only the HRI sector; with 9 percent of gross
domestic product, it makes an important contribution to
the total economic picture of Jordan. It is the second
largest private sector employer and the largest source
of foreign exchange.
About 35 percent of hotel revenues come from food and
beverage sales. In 2005, around 5.8 million visitors
arrived in Jordan. There are, however, some near-term
constraints on tourism growth, due to political unrest,
high air fares, and petroleum costs.
Of the restaurant industry, the fast-food segment is
experiencing the most growth, serving mainly Middle
Eastern foods, hamburgers, and pizza. Fast-food
restaurants are expected to increase at least 25 percent
over the next five years. Upscale restaurants are also
making headway, especially in the capital city Amman;
they feature Western, Asian, and Mediterranean cuisines.
Who
Should Exhibit:
Suppliers
of products and services to the hotel, resorts and
restaurant industry - See Profile
Who
Should Attend:
Hotels,
Resorts and Restaurant owners, operators, managers,
engineers and consultants, designers, service engineers,
contractors and decorators, importers, dealers and
business persons interested in the hospitality supplies
sector.
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![[Jordan]](images/jo.gif){kind=small}