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Better Homes Drives Business in Region
Last year (2006) saw Better Homes’ Commercial division
enjoy record highs as a flood of businesses from around
the world sought entry to the region. Clients include
the famous UK chemist, Boots, who has just recently
opened its first store in Dubai and Starbucks, the
world-popular coffee chain has also secured a location
in Ras Al Khaimah.
Better Homes’ attributes its success to a
location-focused approach securing exclusivity on many
major projects which include three buildings in the
region’s media hub Dubai Media City, totalling over one
million square feet. The company is also the exclusive
selling agent for Stargate, the $60 million children’s
theme park in Zabeel Park.
“Commercial property in Dubai is in high demand because
all the market forces are working in its favour.” said
Niraj Masand, Director of Better Homes’ Commercial
Advisory. “It’s always about location, location,
location – and when a city is developing as rapidly as
Dubai is – almost every business location flourishes
alongside it. We’ve worked hard to secure the right
product in the right location and this is now paying
dividends in terms of the number of clients who are
turning to us” added Masand.
Arlene Acero, Boots Manager, responded “Boots aims to
capture and serve the Middle Eastern market with a range
of health and beauty products under one roof. Working
with Better Homes has been fantastic and given us the
prime location required to launch in the region.”
Better Homes’ success, however, extends beyond the UAE,
with the company continuing to develop operations
through the Middle East and Asia in places such as KSA,
Jordan, India and Pakistan.
In Saudi, Virgin, one of the world’s fastest growing
brands has leased its first Megastore – courtesy of
Better Homes. The shop at Roshana Mall in Jeddah is
located on Tahlia Street, one of the most prestigious
commercial areas in Saudi and is the first of many the
company plans to open in the Kingdom.
In India, famed multinational brands like Pizza Hut,
Adidas, Benetton and Sicily have all turned to Better
Homes to secure prime location outlets in Mumbai. Better
Homes India is also working with Fun Republic, Fame
Cinemas and PVR Cinemas to open multiplexes across the
“The region is thriving and the potential here is
tremendous,” said Linda Mahoney, CEO of Better Homes.
“Many multinationals realise the value of being here and
they are happy to work with Better Homes because we have
the regional infrastructure in place to help them
successfully establish themselves across the Middle East
About Better Homes:
Leading the way in Dubai real estate for over 20 years,
Better Homes is one of the UAE’s foremost real estate
companies; selling, leasing and managing more properties
than any other agency in the Gulf. Better Homes is one
of the most respected names in the Middle East with a
reputation for professional care and expertise.
From a one woman company, today Better Homes employs
around 400 fully trained and certified real estate
professionals. Its range of services has grown from
leasing to sales, property management and consultancy.
Its Project Sales & Marketing Division has forged
exclusive agreements with several of the world’s top
developers and landlords, giving it a distinct advantage
in the variety and number of its real estate offerings.
Better Homes has pioneered many new concepts in the
market. Amongst these, the concept of short-term rentals
for business or vacation and an innovative online
property search facility that offers real-time property
listings by type, price and location. With a dynamic
management team, solid reputation and innovative ideas,
Better Homes continues to set the standards of
professionalism in the real estate industry.
Better Homes's contact details: